Product news

New Optums ready to roll out of dealerships and into the season ahead

11 Jan 2023

It's been a year since Case IH's latest extension of its AFS Connect technology, and farmers are appreciating the access to integrated solutions that link farm, fleet and data at the lower horsepower end of the Case IH range.

The AFS Connect Optum is the latest range to come equipped with AFS Connect, launched 12 months ago into the local market and now with strong levels of stock on dealership floors, ready to go to work in a variety of farming businesses.

Lawrence Polga, product manager for the Case IH Optum, said the latest addition to the range had created a lot of interest, with good current levels of model availability through Case IH dealerships.

"With the additional capacity to provide farmers with the data that helps with more informed decision-making, as well as enhancements around the qualities the Optum's already renowned for: excellent power-to-weight ratio, manoeuvrability, comfort and adaptability, it's no wonder there's a lot of interest.

"Information can be transferred seamlessly between the tractor, a phone or laptop, giving machinery operators and managers a raft of data at their fingertips, from wherever they are and whenever they need it. Machine performance, agronomic insights, daily job progress – it's all there, allowing decisions and changes to be made quickly and from virtually anywhere."

​​"Crucial though is the fact our AFS Connect Optum is easier to drive and gets over the ground more smoothly and efficiently thanks to variable ration steering, improved dynamics, and the provision of greater customisation to match tractor transmission behaviour with any job" - Lawrence Polga, Case IH 

The latest Optum series tractors also feature the latest Case IH Hi-eSCR2 emissions technology for longer service intervals - 750 hours for engine oil and 1,500 hours for transmission fluid - resulting in reduced downtime and lower maintenance costs.

As has been the case with the previous range upgrades to AFS Connect, operators will also appreciate a new cab frame that allows for more space, design overhauls (steering wheel, steps, hinges and covers) and keyless operation. Once inside the cab, the new AFS Pro 1200 with AFS Vision Pro screen comes into its own – one screen for everything (ISOBUS, guidance and agronomic data management) and overall easier menu navigation, critical when in the field and busy with other tasks.

"Crucial though is the fact our AFS Connect Optum is easier to drive and gets over the ground more smoothly and efficiently thanks to variable ration steering, improved dynamics, and the provision of greater customisation to match tractor transmission behaviour with any job," Lawrence said.

"The Optum AFS Connect provides heavy-duty performance, while maintaining its compact design and comes equipped with fully-integrated advanced technology. And adding to that appeal is we have tractors ready to go for the coming season."


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