This autonomous concept vehicle has the potential to revolutionize farming. How could it impact your operation?
Meet farmers from eight countries around the world in our video series.
We’ve got the land in our blood
Not everyone is made like us
We’re made to do our best
And find ways of doing it better
We’re made to keep our word
and look a person in the eye
Through challenges and triumphs
We’re made to trust each other and work together
Because the heart of farming beats red
Watch the TV commercial
It’s always flattering when others try to imitate your success.
But with nearly 20 years of track leadership under our belts,we’ve picked up a few things the copies have missed.