LAMMA Show 2026

Case IH Optum Social Media Post 1080 x 1080 (1920 x 1080 px).png

Categories

2025

Case IH will showcase its most advanced and diverse machinery line-up to date at LAMMA Show 2026.

Highlighting commitment to power, performance and productivity for British and Irish farmers, Case IH will show the new Optum series alongside new Puma and Farmall M tractors

Where you can find us

Find us in Hall 17, Stand 400

14th & 15th January, NEC Birmingham

Find out more about the Case IH Stand

Discover our

Case IH Puma tractor earns Red Dot Product Design Award

International design jury recognises new Puma range for purposeful styling and operator-focused functionality / Award highlights enhanced cab comfort, manoeuvrability and intuitive technology integration

2026

Case IH announces the appointment of Townson Tractors Ltd and Expanded Territories for Lloyd Ltd

Townson Tractors Ltd and Lloyd Ltd depots operate dual-branded locations / Lloyd Ltd expands to offer Case IH across Cumbria and Lancashire / Townson Tractors Ltd expand their offering with the Case IH Brand

2026

Case IH Strengthens Cumbrian Network: Lloyd Ltd Appointed as Dual-Brand Dealer in Carlisle and Penrith

Lloyd Ltd expands to offer Case IH across Cumbria / Carlisle and Penrith depots operate as dual-branded locations / Partnership enhances choice and service for farmers